Plans & billing
Upgrades, limits, credits, and invoices.
What is included on the Starter plan?
Starter includes registered audit limits, one saved website, a monthly credit allowance, PDF export after sign-in, and basic site management. Audit history is kept for about 3 months per site. See Pricing for current numeric limits.
What does Business add?
Business raises audit and page limits, adds more credits, monitoring, shareable report links, Excel and Markdown exports, full-depth Site Audits with browser lab metrics, REST API access, page exclusions on verified sites, and about 18 months of audit history per site.
What does Agency add?
Agency includes everything in Business, plus higher limits, outbound webhooks, Slack alerts, white-label PDF reports, about 36 months of audit history per site, and a higher unverified preview (about 100 pages on saved unverified sites). Self-serve checkout for Agency is rolling out; see Pricing for current availability.
How do credits work?
Credits cover AI features and reset each billing period. They're spent when you: request an AI explanation for a finding for the first time on an audit (1 credit; re-opening it is free), run a Conversion Audit or Content Quality Audit (10 credits if the site is DNS-verified, 20 otherwise), or generate Conversion Audit visual mockups (15 credits). A run is only charged when you have enough credits to start it, and audit summaries or repeat views never use credits. Check Dashboard → Usage for your balance and recent activity.
How do I upgrade or cancel?
Open Dashboard → Subscription to change plans or cancel. Downgrades stay active until the end of the current billing period unless noted otherwise at checkout.
Where can I see my usage?
Dashboard → Usage shows audits used this period, credits remaining, and recent AI activity. Audit counts include only completed runs; failed audits are not deducted.